American fashion model and television personality Kendall Jenner and other social media influencers can earn as much as $230,000 per branded post on social media sites.
Social media analytics company D’Marie told Adweek that the top two per cent of influencers could earn almost a quarter of a million dollars per branded post appearing either on Instagram, Facebook and Twitter, or a combination of the three.
Stars such as Kendall Jenner, Taylor Swift, Cara Delevigne and Selena Gomez, appear across all the platforms but D’Marie notes that 89 per cent of the top 8,000 social influencers use Instagram, 20 percent on Twitter and 14 per cent bother with a verified Facebook account.
Kendal Jenner, who boasts the most-liked ever selfie on Instagram, was recently listed as the most wanted celebrity ambassador in research from engagement tool Celebrity Intelligence.
Similarly, D’Marie ranks Jenner as the number one influencer with Forever 21 the top brand, followed by Victoria’s Secret, Gucci, Burberry and Dolce and Gabbana.