Paris Fashion Week: The designers to follow on Instagram


Following the top fashion designers on social media allows viewers to be at the heart of every fashion-related event and the various Fashion Weeks are no exception. A review of the top fashion-oriented Instagram accounts to catch a backstage glimpse during Paris Fashion Week.

Alexander Wang for Balenciaga

For the designer's last runway show as creative head of the Balenciaga house, the American fashion designer will no doubt put on a memorable show. All eyes and cameras will be focused on the presentation that promises to be rich in emotions and prestigious guests. It's a good idea to think ahead and follow Alexander Wang on his Instagram account to be at the heart of the action on October 2.

Sébastien Meyer & Arnaud Vaillant for Courréges

Two other stylists will be in the spotlight during Paris Fashion Week: the brand new artistic duo behind women's ready-to-wear collections for Courréges, Sébastien Meyer and Arnaud Vaillant. To get an all-access visual pass to the duo's first show for the brand, better start following both. The Instagram content should feature exceptional front-row footage and backstage discoveries.

Karl Lagerfeld

To put it simply, Karl Lagerfeld is on all fronts and the fashion world can't wait to discover what Paris's Grand Palais will look like for this season's show. After having transformed the site into a casino, a traditional brasserie and even a supermarket, the question remains: what will be this week's runway theme and who will sit in the VIP row? Kendall Jenner, the couture designer's new muse will likely be part of the show to the delight of Lagerfeld's Instagram followers.

Stella McCartney

The designer will bring a breath of fresh air and femininity to Paris Fashion Week. Last season, Stella McCartney's collection was themed around sensuality and liberty featuring visually simple pieces that were in reality very detailed and constructed. As usual, the eco-friendly designer did not present any leather or fur pieces. Another advantage to following her on Instagram is that you may get a glimpse of her father Paul McCartney, who is often found in the front row of her shows.

Olivier Rousteing for Balmain

The 2.0 French stylist is super active on social networks, particularly on Instagram, and never misses an opportunity to post images and messages about his professional life. His 1.6 million followers are proof of his popularity. Close to it-couple Kanye West and Kim Kardashian, Alessandra Ambrosio or Rihanna, Olivier Rousteing seduces every celebrity he meets and seems to transform everything he touches.

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