What It Takes to Create the Perfect Instagram, According to Fashion Bloggers


It takes more than just great style to make an outfit shot pop on Instagram. Posing, shooting, and editing are all important pieces of the puzzle, and no one knows that better than fashion bloggers. Every day, fans wait eagerly to double tap these leading ladies’ latest #OOTDs.  So, we asked a few of them to discuss their secrets, and luckily they were more than happy to share their expertise. 

Read on for a little advice on how to up your Insta-outfit game; then shop a few of our favorite eye-catching pieces!

Christine Andrew, Hello Fashion

Christine Andrew, Hello Fashion - Instagram user @hellofashionblog

Christine Andrew, Hello Fashion - Instagram user @hellofashionblog

Who What Wear: What apps and programs do you use to edit your photos?

Christine Andrew: My favorites are VSCO and Snapseed. I love VSCO for the filters and the overall process of making adjustments to my pictures. When it comes to color adjustment, I use Snapsneed—you can select specific areas to brighten or saturate, so I use that to brighten a dark background or to make certain colors pop.


WWW: What’s your editing process like?

CA: I like to keep my pictures pretty true to color so I don't do a ton of adjustments. I usually stick to brightening tools and saturating for certain areas. 

WWW: Any tips for making your outfit really pop?

CA: Your background makes all the difference in making your outfit pop. If your outfit is busy, stick to a simpler background, and likewise, if you're have a basic outfit, balance it out with a more interesting background.


WWW: Which outfits do you feel photograph best, and which not so well?

CA: Reds are really hard to photograph, especially in natural light, because the color gets distorted. It's difficult to edit around that, so I've learned to only photograph red with professional cameras. Neutrals always photograph well and make it easy to create a unified look for your Instagram feed.

WWW: How can an amateur take their outfit shooting up a notch?

CA: I used to be a little heavy handed with the saturating the color in my pictures because I love bright colors. Then one of my friends who is a photographer told me to tone it down. Now I see that it has helped unify the look of my feed instead of oversaturating so many colors.

Sonya Esman, Class Is Internal

Instagram user @classisinternal

Instagram user @classisinternal

WWW: What apps and programs do you use to edit your photos?

Sonya Esman: I love VSCO Cam and Afterlight. I bought some of the filter packs, but don't buy the expensive ones; the more choice you have, the more you will surrender—the basics are just fine. I also sometimes like to whiten the background of my photos with a "tooth whitening" feature on Photoshop. This makes your outfit pop because the background is black and white, whereas I am in color and the main focus.


WWW: What’s your editing process like?

SE: J1 on VSCO Cam and loads of brightness. I also like to take down the saturation a bit to make it look more tasteful and modern.

WWW: Any tips for making your outfit really pop?

SE: I think as long as the outfit matches the vibe of the background, looks natural in terms of the posing, and the picture tells a story, it's going to be a great one. I also like white backgrounds and brick walls for outfit photos, so that the viewer is focused on the look. 

WWW: Which outfits do you feel photograph best, and which not so well?

SE: I can't imagine that if an outfit looks good, it would photograph bad. Make sure everything fits in real life and looks good from all angles, and you should be set for photographing it as well. 

WWW: How can an amateur take their outfit shooting up a notch?

SE: Accessorize with a hat or a neck scarf, perhaps. Maybe also try different styles of photography and different techniques to see which resonate best with your inner voice.

Arielle Charnas, SomethingNavy

WWW: What apps and programs do you use to edit your photos?

AC: I like Camera+ for the different lighting and color options to really enhance an image. Most of the time, I even just edit images through the Instagram app.

WWW: What’s your editing process like?

AC: I usually just play around with the different brightness and contrast, and of course filters, until I find just the perfect balance.

WWW: Any tips for making your outfit really pop?

AC: Lighting is key—bright and clear, no yellowness!

WWW: Which outfits do you feel photograph best, and which not so well?

AC: Outfits that are super polished yet fun with a pop of color or a statement piece photograph best. Ones that don’t photograph well are ones where too much is going on and the outfit is busy! Less is always more. 

WWW: How can an amateur take their outfit shooting up a notch?

AC: Take pictures in different angles to see what works best for your outfits and body. You’d be surprised to see that changing just the angle where the picture is shot can make you taller than you really are! 

Kimberly Pesch, Eat.Sleep.Wear

Instagram user @eatsleepwear

Instagram user @eatsleepwear

WWW: Which apps and programs do you use to edit your photos?

Kimberly Pesch: My favorite apps are Snapseed + VSCO. Snapseed is great for the details of lightening up photos and spot correcting. VSCO has some amazing filters. 

WWW: What’s your editing process like?

KP: Snapseed is special because you can really spot correct color, exposure, and fine-tune everything. It's closer to a program like Photoshop. VSCO Cam has some amazing moody filters. I love my photos to be crisp and clean with really bright whites. S2 is by far my favorite filter.

WWW: Any tips for making your outfit really pop?

KP: When you give full focus to the outfit details and give people a close enough view, that is when you will have them begging to know where you bought those boyfriend jeans. Play with your angles, and remember to keep your background minimal if you really want your outfit to pop.

WWW: Which outfits do you feel photograph best, and which not so well?

KP: The outfits that photograph best are those that have a strong graphic feel. Looks with too many layers of patterns tend to not photograph as well. But I think the makings of a good photograph are not only about the outfit but where you chose to take the photograph.

WWW: How can an amateur take their outfit shooting up a notch?

KP: I think you find a great solid wall and work it! Photos that are too busy lose the outfit, so find that great painted wall, whether it's white, brick, or hot pink (on Melrose in L.A.!) and let your look pop on that solid color. It's a pretty easy way to really highlight your look, instead of the busy background.

Alicia Lund, Cheetah Is the New Black

Instagram user @aliciamlund

Instagram user @aliciamlund

WWW: Which apps and programs do you use to edit your photos?

Alicia Lund: I'm a VSCO Cam girl. Also, I'm maximalist at heart, which doesn't always jive with my grid, so I've been adding the white backgrounds on some images using Whitagram.  

WWW: What’s your editing process like?

AL: I try to keep things simple–usually just brightening the photo, cropping, and using my go-to filter: A6.

WWW: Any tips for making your outfit really pop?

AL: The background and location really play into making the look pop in any photo.

WWW: Which outfits do you feel photograph best, and which not so well?

AL: I wear a lot of black, but the details don't always show, which is a bummer. Textures and layers are key for an interesting look.

WWW: How can an amateur take their outfit shooting up a notch?

AL: Add movement into the shot.

[By Aemilia Madden] [From Who What Wear] [Read More]

Comment