SAN FRANCISCO — Spanning over-the-top video, programmatic advertising models, new bundling strategies and the emergence of key digital “influencers,” this week’s Next TV Summit here promises to provide an important glimpse at how new technologies and content are driving change into the industry.
The event, set for Tuesday, Dec. 1, at the Julia Morgan Ballroom and produced by NewBay Media’sMultichannel News and Broadcasting & Cable, will kick off the day with a keynote conversation with Steve Shannon, general manager of content and services at Roku, a company that has become a key partner for OTT providers and traditional pay TV providers alike.
From there, top executives from companies such as Evolution Digital, Sling TV, Clearleap,Machinima and PBS Digital will discuss and debate the fate of the traditional “big bundle” amid a growing cord-cutting trend, what’s next for evolving TV Everywhere services, how stars from the digital and mobile realms are extending a bridge to the TV screen and how new, intuitive interfaces and blended OTT offerings are poised to transform the world of television.
Mixed in will be keynotes from Sandra Stern, president of Lionsgate TV Group, and — capping off the day — a discussion with Twitter’s Matthew Moroz, who heads up TV partnerships for the socialmedia giant.
Please visit multichannel.com and broadcastingcable.com for news and insight from the event, and be on the lookout for special event coverage on Dec. 7 in the weekly Next TV section.
Elsewhere in the multichannel universe this week:
► Federal Communications Commission chairman Tom Wheeler will roast, and possibly be roasted in turn, at the annual Federal Communications Bar Association’s Chairman’s Dinner on Thursday, Dec. 3, at the Washington Hilton in Washington, D.C.
► The next day, cable companies and other Internet service providers will seek to carve up the FCC’s Title II reclassification of Internet access service in oral arguments before the U.S. Court of Appeals for the District of Columbia.
[By MCN Staff] [Read More] [From multichannel.com] [Image From sfgate.com]